Nuria’s accumulation of her global community is due to her creative and cultural influence. As a Chinese native growing up in Spain, the cultivation of different styles has helped Nuria in defining her own brand. Beyond residing in Spain, she is widely recognized in the United States and Asia for being a fashion, lifestyle and beauty influencer. Accumulating over thousands of comments on her videos, Nuria’s multilingual ability has helped her tap into different cultures and deepen the relationship with her community. This drives sales and strengthens all brand endorsements, and business relationships. Nuria has since worked with brands such as Rebecca Minkoff, Audible, Warner Bros Records and Boohoo to name a few.